Archives for December 2012

I’ve most definitely created a monster, and it’s name is Tony Scott.

These days, just about anyone who really wants to be a media star, or internet star rather, can be one. All it takes is a HD video camera, some decent lighting, and lots of nerve.

About a year ago, I teamed with my brother Tony to create a high-traffic blog that covers youth hockey here in the great state of Minnesota. It was no surprise that YouthHockeHub.com (YHH) was an instant success, largely due to Tony’s passionate efforts. As of today, as hockey fever builds in Minnesota, YHH attracts upwards of 50,000 visitors a month. And that number will surely swell to over 75,000 by the end of March.

Back to our budding media star Tony Scott, my brother’s internet alter ego. With my assistance, Mr. Scott produces a weekly videocast for YHH in which he gives his ‘thumbs up’ or ‘thumbs down’ on certain topics, promotes a featured player of the week, and shills for current and potential advertisers. If you have the stomach to go back and view Mr. Scott’s body of work, you’ll be pleasantly surprised to notice gradual improvements in his on-camera demeanor. His natural charm and passion is truly beginning to reveal itself. Whether he is creating a fan base forhis weekly offerings remains to be seen, but he will continue plunking himself down in front of the camera, and taking his shot at internet stardom.

With nearly a dozen videocasts under his belt, Tony Scott’s zeal for becoming an internet personality is building with each new video offering. And while he needs to invest in some better lighting, he has no shortage of nerve…that rare quality you find in one of thousands of today’s internet YouTube stars.

At this moment, I have to take my leave, as I have another edition of YHH Weekly Videocast to edit.

(Flip ahead to the 2:40 mark to see Tony smash an egg against his face, narly)