Archives for 2006

Solutia needed a stronger, and more descriptive brand that would speak to corporate management prospects who were accustomed to dealing exclusively with ‘big 6 consulting firms,’ but perhaps might be looking for a smaller firm who could deliver the same expertise at more competitively priced fees. Zosel&Co’s proven processes helped Solutia find the optimum messaging to grow the company to nearly $7 million in revenue today.

Dan Ferris has been a top-performing Realtor in the south Minneapolis area for the better part of 20 years. Zosel&Co created a unique new identity and postcard campaign the he uses to successfully market to customers, prospects, friends, friends of friends, essentially what he terms ‘his sphere.’ Dan has used this method, along with his magnetic personality, for years to help people buy and sell homes, and add a little bit of sanity to a chaotic process.